“You, at your best.”
A promise. A statement of purpose.Something we are passionate about, as we craft uniquely personalised experiences around a core of customised skin care treatments.
Welcome to Kaya Skin Clinic, an international chain that specialises in advanced dermatological solutions for women and men. From the acne of adolescence to the stretch marks of motherhood and the challenges of mature skin, Kaya aims to make every stage of life feel more beautiful with solutions that restore, preserve and enhance the essential vitality of skin.
History. Geography. Science
With a mission to deliver world class skin care in the Middle East, Kaya Skin Clinic arrived in the UAE, in the summer of 2003. Opening the doors to a whole new approach that blends dermatological expertise, a refined sense of aesthetics and a culture of caring.
Committed to comprehensive aesthetic skin care, Kaya has grown to offer its unique experience across 23 clinics covering the UAE, Oman, KSA. Catering to millions of customers in the region, the team garners a wealth of insight which helps craft Kaya’s unique brand of expertise.
At the core of Kaya’s quest for delivering excellence is the dermatologist. With the region’s largest pool of dermatological talent, the team is specially oriented to deliver the Kaya Skin Clinic brand of expert care. In addition to the qualifications and skill that these experienced dermatologists bring with them, each one undergoes over 500 hours of specialised in-house training.
Their collective intelligence defines the arc of innovation at Kaya. Originating from fresh insights into emerging trends, is a steady stream of new services based on new techniques and technologies which are throughly tested for efficacy and safety before being offered at our clinics.
The making of a Superbrand
Kaya understands that the region’s unique multicultural demographic would be best served by a diverse workforce. Our team, which adds up to over 300, is drawn from over 16 different nationalities.
As the brand reaches out, it creates ever-deeper connections with its community of customers. Kaya Skin Clinic is the only brand in its category to win Superbrand status 6 years in a row in the UAE, and an unprecedented 7 in all, across the region.
A lot goes into crafting the uniquely personalised Kaya experience It begins, as it should, with people. Qualified, skilled, talented… and above all, possessing that rare quality called empathy. The gift of understanding. Listening. Responding responsibly. It does help that Kaya celebrates diversity. And that, in turn, speaks of something beautiful that lies at the heart of everything we do: No two individuals are quite alike and yet, there’s so much in common that brings us all together.
#allnewkaya.The skin clinic,re-imagined.
What does the region’s leading skin clinic chain do after defining the pinnacle of advanced skin care in the region? It re-imagines the skin clinic as you know it today.
Spring 2017 signified a key milestone in Kaya’s journey in the Middle East. Kaya revealed a new identity with two new clinics in Dubai – BurJuman and Barsha Heights. 2018 saw the #allnewKaya experience in the Sultanate of Oman, at Muscat City Centre, followed by two relocations in Abu Dhabi – one within Abu Dhabi Mall and the other, to Al Wahda Mall in July 2018. “2019 Jan saw the most recent relocation within Dubai, to the beautiful JBR Walk.”
The new clinic heralds what could be called “Skin Clinic 2.0” – the next generation Skin Clinic. It represents the evolution of a skin clinic experience into something that we believe will set the benchmark in the category for time to come.
The backstory began with the brand’s quest to understand what goes into making a customer feel truly special. The exercise focused on a crucial question: how could a clinic feel less like a medical clinic, even as rapidly advancing medical technology and a growing spectrum of offerings make it more of one? At the heart of it all was a key learning: what customers desire most in a clinic is an experience that is all about them. Every moment, every element must feel special, designed for them, to make them look good and feel great. An experience where science meets beauty.
With the launch of this new identity, not only has the brand unveiled the next generation skin clinic, but also a vibrant new ‘Kaya’ brand, which will continue to lead the industry as it always has. Check out the 360 tour of the #allnewkaya
Kaya brings together science and beauty. This exciting connect is semiotically expressed through the brand’s new Marque. Inspired by the thumb print which signifies personalisation, the multiple lines that make up the marque represent the scientific core – the brand’s dermatological expertise which Kaya has always stood for. On closer examination, the letter “K” reveals itself, representing the hidden potential that Kaya brings out in our customers through its personalised dermatological offerings.